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There’s no school like the old school. With EVERYONE mimicking each other in brand style, voice, and jargon today, it feels weird and unnatural to go with the grain. Everyone is tech-forward, modern, and sleek – but only a few brands really nail the look and feel. Everyone else feels kinda, blah. Lacking soul, and a story.
Sometimes as a business owner you can feel crazy overwhelmed trying to keep relevant and engaging content flowing from your business to your target clients or prospects. Not to mention, YOU usually are the one that has to create the content.
If you’ve been in business for a while, you know that client acquisition is vital. Even if you have an all-star customer experience, you’ll experience some turnover with clients. When that happens, you need a plan.